dlh marketing
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marketing, communication and collateral management
Full service marketing support at a fraction of the cost.
Marketing support that helps you grow...Marketing is your organisations most influential business tool, touching every aspect of your operation and like any key instrument it needs to be constantly reviewed and tweaked to meet new challenges. Outsourcing all or part of your marketing, communications and collateral management gives you a flexible resource that can be quickly switched on and off or adjusted to suit the various stages of your organisations growth and development.Sign up to receive regular tips and marketing information sheets - designed to help you.
Marketing support that helps you grow...
Marketing is your organisations most influential business tool, touching every aspect of your operation and like any key instrument it needs to be constantly reviewed and tweaked to meet new challenges.
Outsourcing all or part of your marketing, communications and collateral management gives you a flexible resource that can be quickly switched on and off or adjusted to suit the various stages of your organisations growth and development.
Sign up to receive regular tips and marketing information sheets - designed to help you.
dlh put clients firstExperience in marketing, communications and production gained over a period of 30 years working in consultancies and client organisations means I know what its like on both sides of the fence.I invest time in getting to know you, your companies personality, what you want to achieve, how you work and the sort of customers you work with. This means that when the time comes to actually physically work together and produce something tangible like a marketing strategy, PR, branding or social media management, there is a mutually beneficial relationship in place. The approach is very practical and aimed at delivering results. I am flexible and develop practical solutions that are geared to your budget. I work with you to develop marketing solutions that can fit with your business culture and organisation. How it worksCosts are tailored to your budget and individual requirements, operating on a project basis or a monthly retainer.For example - a monthly fee of £175.00 gives you: 4 hours practical support time apportioned to suit youDirect access for help and advice 7 days a weekGuaranteed call back within 2 hours Mon - Fri, weekends may take a little longer.Any additional services and/or resources that are bought in, such as original photography, domain names, print, Google adwords, specialist copywriting etc. are always quoted in advance and at cost if they are part of the project.
dlh put clients first
Experience in marketing, communications and production gained over a period of 30 years working in consultancies and client organisations means I know what its like on both sides of the fence.
I invest time in getting to know you, your companies personality, what you want to achieve, how you work and the sort of customers you work with.
This means that when the time comes to actually physically work together and produce something tangible like a marketing strategy, PR, branding or social media management, there is a mutually beneficial relationship in place.
The approach is very practical and aimed at delivering results.
I am flexible and develop practical solutions that are geared to your budget.
I work with you to develop marketing solutions that can fit with your business culture and organisation.
How it works
Costs are tailored to your budget and individual requirements, operating on a project basis or a monthly retainer.
For example - a monthly fee of £175.00 gives you:
4 hours practical support time apportioned to suit you
Direct access for help and advice 7 days a week
Guaranteed call back within 2 hours Mon - Fri, weekends may take a little longer.
Any additional services and/or resources that are bought in, such as original photography, domain names, print, Google adwords, specialist copywriting etc. are always quoted in advance and at cost if they are part of the project.
Your own marketing department but without the added costs
I have experience in all aspects of marketing and advertising. From design, production and collateral management through media planning and buying to market research, PR and strategy planning. Take a look at'who for' to see the range of sectors.
Outsource your marketing
Many organisations could benefit from having an experienced marketing manager but either cannot justify the cost or may not have a need for someone full time.
DLH can help because the service is designed to suit you, the client - you only pay for what you need.
This means that for less than the cost of a junior marketing executive you can have the services of someone with 30 years experience.
Tailored to meet your marketing requirement
The approach is straightforward and transparent, and because no two organisations are the same, all marketing services are tailored to meet individual requirements.
Our success is your success
We take time to develop a full and objective understanding of your business and its goals, which results in effective, focused marketing solutions that deliver results where they matter - …the bottom line.
All advice and planning is delivered in a no-nonsense style, and designed to meet your individual organisational goals.
Marketing Collateral
Considerable experience in the specifying, buying and production of marketing collateral enables us to help you re-assess how and what you spend on marketing material, ensuring you get the most from every £ you spend.
Services
> Marketing and Communications Management -
> Outsource or Interim Marketing Manager -
When you need an experienced marketing professional on your team, but dont want the expense of a full time employee the answer is outsourcing. We can work with you as your very own marketing manager, working with you and your team as and when you require. This gives you a highly flexible and cost effective solution
> Collateral Management -
Even in todays competitive climate, can you be sure that you are getting the best value when buying marketing collateral? Looking at how and what you buy could save 000's.
Begining my career in advertising production and buying, before moving into marketing I have been responsible for specifying and managing £1m + collateral budgets.
Acting on your behalf as a fully independent consultant ensuring you get the best possible value for money. Costs
are partly based on a percentage of savings, I take nothing from suppliers.
It's in my interest to save you money and it ensures my continued independence.
> dlh Education -
For information on the work dlh do within schools please contact david_dlhmarketing.co.uk
NEWSMarch '10 Name changeDLH Visual Communication is changing its name from 31st March 2010 and will be known as DLH. The change of name is a result of the range of projects the Company has undertaken during the past twelve months. These have included marketing consultancy, market research, cost & collateral management, editorial & report writing, PR and several educational projects. Director David Hassell said that by dropping Visual Communications the name dlh could, in future, more easily become an umbrella brand for the different associated service areas.David established DLH almost two years ago, just at the start of the economic downturn. Having worked in the advertising and marketing industry for 30 years he felt that as companies looked at costs his expertise would particularly benefit those organisations who do not need or cannot justify a dedicated marketing team.In contrast to many who enter marketing today, his background, working in-house and in agencies, covers a wide range of disciplines. Starting in production and print buying, media planning, PR and exhibition organisation before moving into the development and delivery of marketing strategies. This has enabled him to provide a variety of associated services and advice to his clients.Many organisations recognise that a structured marketing strategy is an integral part of any business plan but micro and sme organisations in particular are often concerned about the perceived cost. DLH provide a solution by working with clients to develop strategies that best combine the joint needs of budgets and goals. In addition they offer an initial free no obligation one hour review of an organisations existing marketing plan or collateral spend. January '10 We have just completed a major stakeholder satisfaction survey for a leading Third Sector organisation. The survey was conducted over a few weeks comprised email and telephone questionnaire plus focus groups and was designed to measure their performance against key areas of work. The concluding report proved very interesting and highlighted several key pieces of information that the client was not aware of together with recommendations for future action. November '09 Marketing history! During November dlh has been working with two Birmingham comprehensive schools. As part of a history project the pupils, from year 10, had to look at a particular place of historical interest that was open to the public. Following a visit they were then given a specific marketing task on which dlh has been assisting in terms of providing background information and advice. Samples of some of the work will hopefully appear on the Blog when ready. We were delighted with the support and guidance given to us by DLH Visual Communications, concerning the development of a new marketing strategy for a local museum, as part of the OCR GCSE History course. The students really benefitted from their advice and well produced resources. We experienced a great two afternoons work and found them to be friendly, adaptable and professional. Good relationships were built with students and we are looking forward to working with them again.History DepartmentCockshut Hill Technology College August '09 Real Savings An international healthcare plc asked dlh to review their spend on print for the UK market. The company had an annual budget of £150k but was looking to make a reduction. Working on a consultancy basis I spent time looking at the type of print they were purchasing, its uses, the audience and their procurement process. The report I put together highlighted areas where they could save upto 40%. This was from a mixture of renegotiating and changing the way print was used. If you need to make savings on any marketing material give us a call. July 'o9 SHAPE launch This month saw the successful launch of Saddlers Health Awareness Promoting Excercise. A joint project between Walsall FC and the Primary Care Trust. dlh were invited to develop the identity for the project, something which had to incorporate several elements. Adam Davy of Walsall FC said... 'Following the successful re-design of our stationery earlier in the year, when the Primary Care Trust asked us to get involved in setting up the Saddlers Health Awareness Promoting Exercise (SHAPE) project we asked David of dlh if he would develop the brand identity. The challenge was that it should be strong, fun, relevant to families, incorporate a reference to 5 a day and be an umbrella for a range of healthy eating and exercise activities. To complicate it a little further there also had to be the inclusion of Walsall Football Club's logo. David gave us several ideas, all of which had strengths, but 2 stood out with one being a clear winner. In a short time the logo has become recognisable and given a clear, strong identity to what has become a very successful project.' May '09 Award for dlh Walsall Education Business Partnership presented dlh Visual Communications with a Rising Star award at its annual Employer Conference. The Conference, held at Banks's Stadium the home of Walsall Football Club, was attended by over 150 representatives from local businesses, education and training organisations and showcases the collaborative work between Walsall EBP and schools with particular emphasis on Enterprise.Presenting the award spnsored by SERCO, John Price manager of Walsall EBP said that the 'award acknowledged the support given to Walsall EBP by dlh Visual Communications in its work developing the employability skills of young people'. April '09 Words and Whackers Saddlers Learning Centre have worked with local Walsall schoolchildren to produce a book of poems using Walsall Football Club as the theme. Working in association with renowned Barnsley poet Ian McMillan and percussion duo Maraca2 the poems were written to be read or sung to a percussive beat. dlh Visual Communications were involved in the project from an early stage and was commissioned to put the book together. We were keen that the book should remain primarily the product of the children's creative thinking and therefore the images they produced during the exercise were used throughout the book.
NEWS
March '10 Name change
DLH Visual Communication is changing its name from 31st March 2010 and will be known as DLH. The change of name is a result of the range of projects the Company has undertaken during the past twelve months. These have included marketing consultancy, market research, cost & collateral management, editorial & report writing, PR and several educational projects. Director David Hassell said that by dropping Visual Communications the name dlh could, in future, more easily become an umbrella brand for the different associated service areas.
David established DLH almost two years ago, just at the start of the economic downturn. Having worked in the advertising and marketing industry for 30 years he felt that as companies looked at costs his expertise would particularly benefit those organisations who do not need or cannot justify a dedicated marketing team.
In contrast to many who enter marketing today, his background, working in-house and in agencies, covers a wide range of disciplines. Starting in production and print buying, media planning, PR and exhibition organisation before moving into the development and delivery of marketing strategies. This has enabled him to provide a variety of associated services and advice to his clients.
Many organisations recognise that a structured marketing strategy is an integral part of any business plan but micro and sme organisations in particular are often concerned about the perceived cost. DLH provide a solution by working with clients to develop strategies that best combine the joint needs of budgets and goals. In addition they offer an initial free no obligation one hour review of an organisations existing marketing plan or collateral spend.
January '10
We have just completed a major stakeholder satisfaction survey for a leading Third Sector organisation. The survey was conducted over a few weeks comprised email and telephone questionnaire plus focus groups and was designed to measure their performance against key areas of work.
The concluding report proved very interesting and highlighted several key pieces of information that the client was not aware of together with recommendations for future action.
November '09 Marketing history!
During November dlh has been working with two Birmingham comprehensive schools. As part of a history project the pupils, from year 10, had to look at a particular place of historical interest that was open to the public. Following a visit they were then given a specific marketing task on which dlh has been assisting in terms of providing background information and advice. Samples of some of the work will hopefully appear on the Blog when ready.
We were delighted with the support and guidance given to us by DLH Visual Communications, concerning the development of a new marketing strategy for a local museum, as part of the OCR GCSE History course. The students really benefitted from their advice and well produced resources. We experienced a great two afternoons work and found them to be friendly, adaptable and professional. Good relationships were built with students and we are looking forward to working with them again.
History Department
Cockshut Hill Technology College
August '09 Real Savings
An international healthcare plc asked dlh to review their spend on print for the UK market. The company had an annual budget of £150k but was looking to make a reduction. Working on a consultancy basis I spent time looking at the type of print they were purchasing, its uses, the audience and their procurement process. The report I put together highlighted areas where they could save upto 40%. This was from a mixture of renegotiating and changing the way print was used.
If you need to make savings on any marketing material give us a call.
July 'o9 SHAPE launch
This month saw the successful launch of Saddlers Health Awareness Promoting Excercise. A joint project between Walsall FC and the Primary Care Trust. dlh were invited to develop the identity for the project, something which had to incorporate several elements.
Adam Davy of Walsall FC said...
'Following the successful re-design of our stationery earlier in the year, when the Primary Care Trust asked us to get involved in setting up the Saddlers Health Awareness Promoting Exercise (SHAPE) project we asked David of dlh if he would develop the brand identity.
The challenge was that it should be strong, fun, relevant to families, incorporate a reference to 5 a day and be an umbrella for a range of healthy eating and exercise activities. To complicate it a little further there also had to be the inclusion of Walsall Football Club's logo.
David gave us several ideas, all of which had strengths, but 2 stood out with one being a clear winner.
In a short time the logo has become recognisable and given a clear, strong identity to what has become a very successful project.'
May '09 Award for dlh
Walsall Education Business Partnership presented dlh Visual Communications with a Rising Star award at its annual Employer Conference. The Conference, held at Banks's Stadium the home of Walsall Football Club, was attended by over 150 representatives from local businesses, education and training organisations and showcases the collaborative work between Walsall EBP and schools with particular emphasis on Enterprise.
Presenting the award spnsored by SERCO, John Price manager of Walsall EBP said that the 'award acknowledged the support given to Walsall EBP by dlh Visual Communications in its work developing the employability skills of young people'.
April '09 Words and Whackers
Saddlers Learning Centre have worked with local Walsall schoolchildren to produce a book of poems using Walsall Football Club as the theme. Working in association with renowned Barnsley poet Ian McMillan and percussion duo Maraca2 the poems were written to be read or sung to a percussive beat. dlh Visual Communications were involved in the project from an early stage and was commissioned to put the book together. We were keen that the book should remain primarily the product of the children's creative thinking and therefore the images they produced during the exercise were used throughout the book.
Who for?
For further information or to register for our free useful marketing data sheets please complete the contact form below.
PRIVACY NOTICE
What we collect
We may collect the following information:
•name and job title
•contact information including email address
•demographic information such as postcode, preferences and interests
•other information relevant to customer surveys and/or offers
What we do with the information we gather
We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:
•Internal record keeping.
•We may use the information to improve our products and services.
•We may periodically send promotional emails about new products, special offers or other information which we think you may find interesting using the email address which you have provided.
•From time to time, we may also use your information to contact you for market research purposes. We may contact you by email, phone, fax or mail. We may use the information to customise the website according to your interests.
Security
We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.
Links to other websites
Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.
Controlling your personal information
You may choose to restrict the collection or use of your personal information in the following ways:
If you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by writing to or emailing us at [email address]
We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.
You may request details of personal information which we hold about you under the Data Protection Act 1998. A small fee will be payable. If you would like a copy of the information held on you please write to [address].
If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly correct any information found to be incorrect.
Useful Information
The following information sheets have been put together to provide you with useful tips and possibly prompt you to consider forgotten areas. Just click on the reference number and complete the contact form and the requested information will be emailed to you.
DLH 001 Jargon buster
DLH 002 Quick customer satisfaction survey
DLH 003 Marketing and the psychology of colour
DLH 004 Five tips to grow your business
DLH 005 Get the best from your email marketing
DLH 006 Competitor comparative chart
To arrange a free one hour review, text your name to 07790 012893
21 Hundred Acre Road, Sutton Coldfield, B74 2JX
t: 07790 012893 email: david_dlhmarketing.co.uk
Birmingham, Sutton Coldfield, Walsall, Cannock, Wolverhampton, Dudley, Sandwell, West Midlands,
copyright dlh 2010
